LUDEO’S FAVORITE Trailers IN GAMES

A boy plays at an arcade

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Determining the "most impactful" video game trailers is subjective, as impact can be measured in various ways, including cultural significance, marketing success, and emotional resonance. However, several video game trailers are widely regarded as having made a significant impact in the gaming industry. Here are some notable examples:

Dead Island (2011):

The cinematic trailer for "Dead Island" became an instant sensation for its emotional storytelling and unique reverse timeline. Depicting a family's tragic encounter with zombies in a luxury resort, the trailer stood out for its emotional depth and innovative storytelling, even though it differed from the actual gameplay experience.

Halo 3: Believe (2007):

The "Halo 3: Believe" trailer stands as one of the most iconic promotional campaigns in gaming history. Featuring a museum-style exhibit showcasing the heroism of Master Chief, the trailer captured the epic scale and emotional weight of the Halo franchise, building anticipation for the game's release.

A screenshot from the Gears of War Mad World trailer - Dom is in the foreground, his face obscured by shadow

Gears of War Mad World (2006):

The "Mad World" trailer for "Gears of War" is remembered for its striking use of the somber song by Gary Jules against the backdrop of intense action scenes. This trailer effectively conveyed the dark and emotional tone of the game, leaving a lasting impression on viewers.

The Legend of Zelda: Twilight Princess (2005):

The initial reveal trailer for "The Legend of Zelda: Twilight Princess" at E3 2004 generated immense excitement. The epic and cinematic nature of the trailer, showcasing a more mature Link and a dark fantasy world, fueled anticipation for the game's release.

The hero screenshot from the Cyberpunk 2077 trailer. A man has his back to the camera, he is smoking a cigarette in front of a futuristic city

Cyberpunk 2077: E3 2018 Cinematic TraileR:

CD Projekt's cinematic trailer for "Cyberpunk 2077" at E3 2018 was a defining moment in the game's marketing. The trailer, featuring Keanu Reeves as Johnny Silverhand, created massive anticipation for the highly anticipated RPG and contributed to the game's cultural impact.

Assassin's Creed: Revelations (2011):

The cinematic trailer for "Assassin's Creed: Revelations" is noteworthy for its emotional portrayal of Ezio Auditore's journey. The trailer, set to Woodkid's "Iron," beautifully captured the essence of the character and marked the end of Ezio's story in the series.

World of Warcraft: Wrath of the Lich King (2008):

The cinematic trailer for "Wrath of the Lich King," the second expansion for World of Warcraft, is renowned for its epic storytelling and emotional depth. It effectively conveyed the conflict between Arthas and the forces of Azeroth, contributing to the expansion's success.

A screenshot of Scorpion from the Mortal Kombat 9 trailer. He is covered in blood, as is tradition.

Mortal Kombat 9 Kratos Reveal Trailer (2009):

The MK9 Kratos reveal trailer was created as one of the first times that a non-MK character made it into the MK roster. This milestone showed that video game characters from other intellectual property can (if done properly) create tons of opportunities for both brands. This trend continues today.

Uncharted 2: Among Thieves Announcement Trailer (2009):

The basis of ‘play a summer blockbuster movie’ was evident throughout this playable cinematic set piece. Naughty Dog is known for their robust storytelling and intricate detail to character development was evident in this trailer. This paved the way for new hits such as The Last of Us series.


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